Case: Weymouth Steel Corporation

Case Overview: Weymouth Steel Corporation in September, 1990 is having a detailed cartridge clip in finding out the ways to express the bad and ripe news to its salaried employees. An erroneous option of fourth dimension and communication channel selection may subvert the workforce completely resulting in a disaster for the participation. The good news is that the company focal point has decided to increase the recompense and benefits of almost all the salaried employees regardless of their grades while on the other hand the bad news (because of the long time slump in the steel industry), the management has decided to go for downsizing of the salaried workforce. The chairman of the board Carl Weymouth and the management realised the sensitivity of the task, however, if the management is able to inspire its workforce with a new dream and hope for future success; this quandary can easily work as a catalyst for company growth. But once the management will declaim out the downsizing news to Is this Essay helpful? break OPPapers to rea its employees, the challenge to reduce the arising stress will be higher. wherefore I will recommend the following strategy with time lag to communicate the good and bad news to employees and to break the rumors in the media.

But firstly the new changed vision of the company should be: Proposed Vision: Weymouth steel corporation will cause to become a leading steel corporation, committed to excellence in product quality and continuous innovation to beat satisfy our customers, where all people grow to their best dominance in safe, positive and nurturing environment. The underline theme and its history are given in the exhibit 1. A vision is a crucial underpinning for change and management should repeat it once more and again to get it absorbed by the employees. Recommended Communication strategy: I believe that there should be multiple arcdegree announcements of the bad and good news with the time lag, as if the management announced the good... If you want to get a full essay, nine it on our website: Ordercustompaper.com

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