The Cultural Challenge of Doing Business Overseas

The Cultural Challenge of Doing Business Overseas
Many executives seek to flesh out their companies into new markets so they can make more profits. Domestically, these executives swan on many indicators such as area regard, barter forecasts, demographics and household incomes to determine if expansion could be profitable. Internationally, the executives not barely have to factor in the same business indicators listed above, simply they also have to consider the different culture, language, values and traditions of another(prenominal) country. This paper will examine some of the difficulties and issues that Steve Kafka, an American of Czechoslovakian origin and a pizza franchisor, will face as he seeks to expand his business into the Czech Republic.
The Czech Republic
fit in to Countrywatch (2009), the Czech Republic gained independence in 1993 following the disengagement of Czechoslovakia. The Czech Republic joined the European Union in May 2004. The economic forecast for 2009 is that the economy will look at sharply because of the spillover effects of the global financial crisis, the shrinking demand in the European area is curtailing exports and direct investment inflows and change credit conditions in country is weighing on domestic spending (Countrywatch, 2009).
U.S.



and Czech Cultures
Steve Kafka was born in America, but has family and friends in the Czech Republic, speaks Czech fluently and has visited the country of his origin some(prenominal) times. He has seen firsthand the differences in culture between the U.S. and Czech. In addition, he probably learned from his family many subtle traditions and alone(p) cultural things seldom shown to outsiders. He should know that few Czech men cook, so the women traditionally do it (Culturegrams, 2009). Therefore, it may be suitable to open more pizzeria style restaurants as the economy contracts and both parents start working. If women and men work, then restaurants specializing in dining out or take-out food could rise in popularity. In...If you want to get a full essay, order it on our website: Ordercustompaper.com



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